just the Google penguin update. Even before the penguin update was
rolled out on April 24th , there were several sites whose rankings went
down because of the overuse of “exact match” keywords as anchor texts.
After the implementation of the penguin update, usage of keywords as
anchor texts needed to be redefined.
According to this case study, sites which used minimal percentage of “exact match” keyword anchor texts had successfully gained rankings after the penguin update. Based on our research at SIM labs, we were able to find the same as well.
According to our research, anchor texts play an important role in search engine ranking and all the conventional linking practices must be revamped. This infographic on anchor text usage would help strategize your linking plans.
According to this case study, sites which used minimal percentage of “exact match” keyword anchor texts had successfully gained rankings after the penguin update. Based on our research at SIM labs, we were able to find the same as well.
According to our research, anchor texts play an important role in search engine ranking and all the conventional linking practices must be revamped. This infographic on anchor text usage would help strategize your linking plans.
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