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Wednesday, September 26, 2012

Motorola unveils 3 RAZR Android phones






Google Inc's Motorola Mobility on Wednesday unveiled three smartphones to help it compete with bigger rivals Apple Inc and Samsung Electronics Co for the holiday shopping season.

Verizon Wireless, the biggest U.S. mobile provider, will sell all three devices - the Droid Razr HD, the Droid Razr Maxx HD and the Droid Razr M, the companies said.

The smartphones will use Google's Android software. Motorola showed off the phones at a press event in New York, its first big media gathering since Google bought Motorola in May.

Together the devices would be Motorola's "big family launch" for this holiday season, Motorola Mobility Chief Executive Dennis Woodside said.

The executive said the phones would go on sale at 30 other carriers around the world besides Verizon Wireless, which has an exclusive U.S. deal with Motorola for the devices. 

Google has disclosed little about its plans for Motorola, which it bought primarily to use the company's rich portfolio of patents to defend itself in legal battles with rivals. It will keep Motorola as a separate subsidiary so that other Android phone makers, such as Samsung, do not assume Motorola will have an advantage in accessing Android technology.

Woodside said the Razr brand -- lauded in 2005 as iconic but became unfashionable a few years later and then was resurrected by Motorola last year -- will again be a key part of Motorola's strategy going forward.

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